Ahmedabad: Surat industrialist and social activist Piyushbhai Bhurabhai Desai has announced assistance for farmers affected by unseasonal rains in the state. He announced the assistance during an event organized in Surat to provide educational assistance to girl students under the “Hiraba No Khamkar” campaign.
The “Hiraba No Khamkar” campaign, launched in Surat on the occasion of Prime Minister Narendra Modi’s 75th birthday, is not only empowering girls but also offering hope to farmers affected by unseasonal rains. He has announced assistance to 7,500 farmers. “Khamkar” Campaign: Educational assistance to 1,102 girls
Under the “Hiraba No Khamkar” campaign, educational assistance of ₹7,500 was provided to 551 more girls today, with each girl receiving educational assistance of ₹7,500. After initially providing assistance to 551 daughters, the total number of beneficiaries has now reached 1,102. A total of ₹4,132,500 has been distributed through this campaign so far.
Reiterating his commitment, Piyushbhai Desai said, “Educating daughters is the best way to strengthen the nation’s future. Our goal is to provide educational assistance to a total of 21,000 daughters and distribute ₹157.50 crore in aid.”
Direct assistance of ₹7,500 to 7,500 farmers
In addition to supporting daughters’ education, Piyushbhai also showed generosity toward farmers suffering losses due to the recent unseasonal rains. He announced that he would provide ₹7,500 per farmer to 7,500 ganot (leaseholder) farmers to help them overcome their financial crisis. His roots in agriculture and his spirit of social service are the reasons behind this decision. The industry dignitaries and social workers present at the event praised Piyushbhai’s dual initiative and called him a true source of inspiration for society.
It is noteworthy that Piyushbhai Desai, originally from Nanota village in Banaskantha, currently runs successful businesses in Surat in the textile, construction, and finance sectors. However, according to him, the “Hiraba No Khamkar” campaign is the most satisfying endeavor of his life.

